Actual Fiction Lab

Imagination as method

Actual Fiction Lab is a project within Actual Fiction, an independent practice that helps organizations find direction in the age of AI and build on it. It serves creative leaders, studios, and organizations developing new ideas, new worlds, new products, and new opportunities.

Most of the scenarios featured here are set three to ten years ahead and grounded in real emerging signals. They are not forecasts but constructed worlds — designed to test assumptions, surface tensions, and explore implications. You can read them as finished stories or use them as a starting point to build your own narratives.

The Lab operates at the intersection of strategic foresight and creative development. It is for writers, strategists, researchers, designers, creators, and anyone who treats imagination as a serious method rather than decoration.